INVENTIONS

As an Invention Designer, I’ve had the opportunity to develop invention designs, concepts and prototypes to directly empower new forms of storytelling and inspire new emotional links between people, objects, brands, technology and culture.

With GTB’s Kinetic Optimism Studio I developed design concepts to help unlock the inventive potential of mobility by creating new product experiences for Ford Motor Company. The Kinetic Optimism Studio served as a catalyst for new ideas, products, and experiences.

At the CP+B’s Room for More Possibilities studio, I designed brand inventions for clients in the automotive, sports leisure and global fast food industries that were influenced by current cultural and marketing trends to effectively innovate for each brand.

Explore the STUDIOS at: kineticoptimism.com and  roomformorepossibilities.com

MAP OF THE DAY

MAP OF THE DAY is a playful and informative take on experiencing arts and culture events in the city, through cartography. Using local news knowledge & resources, MAP OF THE DAY illuminates an opportunity for its users to discover a uniquely Toronto experience, on the hour, every hour in neighbourhoods nearby. This experiential product concept was developed for my graduate Industrial Design thesis at OCAD University.

Explore the project at: mapoftheday.tumblr.com

NEIGHBOURMAPS

Neighbourmaps is a social exploration of community building and wayfinding through the form of recommending places and experiences using hand-drawn maps and photos on social media. ‘From neighbour to neighbour’ the conceptual project aims to share local's recommendations of places and experiences worth discovering.